Whenever the Top seller event is held attendees can always count on it to inspire them. During the last event, Guilherme Paulus graced the event as one of the key speakers.
He was here to speak about entrepreneurship and having been named Entrepreneur of the Year a number of times he seemed like a perfect fit. He has over the years become synonymous with tourism-related investments. Those that are close to him will always admit to his passion for entrepreneurship.
As he rose to speak, you could feel the anticipation in the air. Everyone was waiting to hear about his journey to the top and the number of obstacles he has had to overcome to be where he is today. Today he is a billionaire, but it has not always been like this. He began working as an intern at 17 and started his company at 24. As Guilherme Paulus spoke one thing became clear he values innovation. The company sells travel packages. As he admits, you cannot keep selling the same thing to people all the time as it will become monotonous and they will take their business elsewhere.
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CVC sells dreams that are well packaged and executed. This has seen the company grow into the biggest tour operator in Brazil. The company brought its first cruise ship into the country, but today they are ship owners. One of the other areas where they lead as a company is in the digital space. The hotel investor believed from quite early that the internet would be one of the most important elements of business and this has turned out to be true. The company has a good presence online, where clients can access virtually all services offered by CVC.
The growth of CVC has been impressive given the numbers he read out during the event. The country is now serving more than 3.9 million clients every year. They are located in 456 cities with more than 9000 travel agents in every state in Brazil.
Guilherme Paulus had some advice for those in attendance encouraging them to be determined, optimistic and love what they do.